Each of Us is Born with a Workstyle –

Our own force of possibility, discovery, and surprise.

Your workstyle drives those When-it moments that happen WHEN you can't help but reach for a tool of choice – pencil, instrument, etc. – and craft your way to and through it.

it = work you need and love now.

Sometimes we know exactly what it is. Sometimes we don't yet.

But our workstyle can get us to it.

Learn More

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Hi, I'm Beth, founder of the When-it Studio.

Like flowing from logic to cosmic? Want to have more When-it rather than not-it moments? We offer careful and magical ways for easing back into your signature workstyle to fulfill or find your it: work you need and love now.

Why "workstyle"...?

A manifesto

Studio Values

We support workstyle journeys revolutions through:

creativity

We honor each individual's signature workstyle as a vehicle of the sacred, sovereign knowledge that brings ideas, strengths, preferences, and passions alive.

community

We seek to continually affirm "workstyle" as a concept that can bring people together inclusively (everyone has a signature workstyle!) and personally (what's yours?).

Workstyle General Store

CURRENTLY CLOSED, OPENING SOON

Shop Around
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You're Invited to it*

The When-it newsletter is a (mostly) bi-weekly spree of workstyle storytelling, design, and curation. A mix of dreamy fun + deep convos.

We kickoff and celebrate a new When-it moment each month, and give early access to studio workshops, offerings, and pop-up events. 

Plus, we stay seriously and unconditionally devoted to When-it moments:

  • identifying and unpacking them in the wild;
  • interviewing people (like YOU) about theirs; and
  • providing resources, tools, and exercises for understanding and mapping out yours.

We press "send" and basically start the party, over and over again (while bringing gifts and not leaving messes)...

What You Get

*it = work you need and love now.